Denso is taking part in car-sharing technology study

Automotive supplier Denso announced their plan to take part in study together with University of Michigan-Dearborn students. The study is to determinate what technologies may be needed for a new car-sharing segment.

The study is called MDrive, and beside Denso, NextEnergy LLC from Detroit is funding the study. It will take part at University of Michigan-Dearborn campus.

Influence of students

Three Ford Focus electric vehicles, provided by Ford Motor Co., will be available to 30 pre-selected University of Michigan-Dearborn students to drive anywhere they wish in the U.S. The vehicles will be stationed at The Union at Dearborn where three parking spots with charging stations were installed by Denso. University’s campus is located just blocks from Ford’s world headquarters and sits near many Ford offices in the city.

Real-time on-board equipment and cameras will be collecting data. Students are required to complete surveys following the use of the vehicles. Furthermore they will participate in weekly discussion boards about the future of car-sharing, Denso said in a release.

“Our students will be one of the few who have the potential to influence the new technology decision-making process for vehicle-sharing products, services and business models,” Daniel Little, chancellor of the university, said in a statement.

Future of mobility solutions

The survey results will be presented at the 2017 SAE World Congress April 4-6 at Cobo Center in Detroit. “Denso is helping drive the future of mobility solutions through this research and testing in a real-world environment,” said lead engineer Michael Bima.

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