The PSA Group, which includes Peugeot and Citroen, has revealed its electric vehicle roadmap by creating a dedicated unit called the Low Emission Vehicles Business Unit. The Low Emission Vehicles Business Unit will be focused on developing electric mobility products for the group’s entire range by 2025.
PSA Group Face The Future
Peugeot knows it has a narrow window of opportunity to strike forward. Announcing that the creation of a unit which focus on EVs, it can hope to compete in Europe against other carmakers who got a headstart with EVs. Peugeot will have to justify the funds to speed up its development process and catch up to other carmaker offering EVs before 2020.
Almost all other carmakers either have plans to offer an EV or are working them, and Peugeot is now late to the game.