It appears that Apple is scrapping the idea of building a car entirely. All that after many rumored deferments to the car’s releases that were intended, repetitive strategy disagreements and large-scale layoffs. Also after the loss of most important team members assigned to the self-driving car project.
As Bloomberg sais, hundreds of members of Apple’s Project Titan have been fired, moved to other projects, or have outright quit over the last few months. The initiative has been embarrassingly “refocused” once again, as a result.
In 2015, Apple developed its independent car project from 200 people to over a thousand
In 2015, Apple developed its independent car project from 200 people to over a thousand. With hickly poaching experts from the automotive and tech sectors. It certainly seemed like Apple was liable to bringing vehicle to market. But as deadlines slied and more employees proceeded to the exit, that looked less and less likely.
It isn’t only happening now. This time ,the focusing again doesn’t cover a production — or even prototype — car at all. Instead, Apple gave itself a deadline at the end of next year to restore a self-driving system and decide the fortune of the entire project. Apple will probably be using it to develop technology for existing automakers that may want an independent vehicle. Supposing the project survives at all,
Reports on the problems surrounding the project’s shameful breakdown highlight volatile management. One anonymous source interviewed by Bloomberg even initiated to it as “an incredible failure of leadership.”
Bob Mansfield has leaded Project Titan since Steve Zadesky’s departure at the beginning of this year. He ensured oversight as hundreds of hardware engineers making elements of the physical car were cut from the program. The final nail in the iCar’s coffin. The software engineers that left will continue improvement on independent programs, driving sensors, and simulators to test the technology. As we said before, they have time until next year to do sit.