Lucid Motors – new Tesla’s rival

Lucid Motors plans to build a factory in Arizona with the total investment reaching $700 million. Company from Menlo Park, real Tesla’s rival, as it is seen by many, is preparing a new type of luxury car, midsize sedan made all of aluminum with up to 400 miles of battery range per charge.

Lucid’s prototype of the dream car that packs a 1000 HP impact and high-tech lighting technology, also including ingredients for automated driving. This masterpiece is work of the team of engineers and designers guided by former Tesla’s chief engineer Peter Rawlinson and as it is expected production version of the car will be ready after 2019.

NextEV, LeEco, Faraday Future and many more following pioneers in attempt to start EV production

More companies are trying to follow the pioneers of the electric cars production. As we wrote earlier this month Chinese company NextEV unveiled New brand NIO, as they calling it the fastest electric car in the world. The car will go on sale in China next year, and then around the world.  China’s LeEco and U.S. affiliate Faraday Future have similar plans. However, it is not sure how these companies will deal the funding and produce their own EV’s.

According to consultant Eric Noble, from The CarLab, it is “easier to launch an automotive startup today than it was a decade ago. Whether you like their business model, which is to hemorrhage money, or not, Tesla has beaten this path. They’ve shown that alternative vehicles can be sexy, and they’ve shown that investors are willing to bet on that.”

Back to the Lucid unnamed sedan prototype. Rawlinson says that the car has unique “multi-lense array” horizontal lighting strips containing a 10,000 micro-lenses, inspired by insect eyes. The technology was created inhouse by Lucid and will be the most technologically advanced lighting system on the market, he said. They also give the Lucid’s sedans front-end a look reminiscent of talking wonder car K.I.T.T. from the 1980s television series Knight Rider.

The car’s sculpted exterior goes slightly more high-tech look than Model S, courtesy of design chief Derek Jenkins, formerly of Mazda. The roomy interior is “California premium” — relaxed, but sophisticated, with an emphasis on natural materials, and topped off by a panoramic glass roof. It will also be the first in its size category to feature reclining rear executive seats, he said.

Early will models will sell for “well north of $100,000,” Rawlinson said. After starting in the U.S., exports will go to Europe and China, with a goal of taking total production from 10,000 units in the first year to as many as 60,000 after three years. Lower-end Lucids might come to market after four or five years, but aren’t likely to sell for less than $65,000, he said.

“We’ve got financial analysts from Ford who’ve looked through the entire bill of materials of this vehicle and believe this is an imminently profitable product,” Rawlinson said. “And we know we’ve got to get everything right, and that if we don’t there will be no more Lucid.”

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